Trey Gardner, CEO of Green Geeks web hosting, contacted me recently and asked that I review his company’s “green credentials” and consider mentioning Green Geeks here at EcoHostReviews.
Hosting web sites is an energy intensive endeavor, and any truly green webhost must minimize energy consumption, maximize efficiency, and utilize renewable energy sources for the power that is consumed.
My reviews are based on information provided to me by the web host, combined with my own research on the claims made. The veracity of green associations and certifications is considered, as well as efforts and programs aimed at internal sustainability measures within the company. I then look for any reviews, complaints, or praise for the host’s customer service, tech support, and server uptime.
Let’s get started:
The central claim of any webhost is how the power their energy-intensive data centers. GreenGeeks is a certified member in the Environmental Protection Agency’s (EPA) Green Power Partnership, purchasing 300% of the company’s energy consumption in wind power carbon offsets verified by the non-profit Bonneville Environmental Foundation.
This means that GreenGeeks is still pulling power from the grid, but offsetting that consumption, by three times their actual consumption, through offsets that fund wind energy generation. Given the high credibility of both the EPA Green Power Partnership and Bonneville, there is little question that Green Geeks is doing well toward mitigating the impact of its energy footprint.
GreenGeeks also says they “reconfigure” their servers to run cooler and more efficiently. Much of the energy used in a server farm is cooling energy. Making a server run more efficiently not only conserves direct power consumed by the server, but also the energy needed to keep it running cool.
Internally, GreenGeeks implements internal conservation and sustainability programs including telecommuting for many of its employees. “Aggressive” recycling is practiced for those in the office, with an effort to use as little paper as possible.
Encouraging a unique “company culture” concept to sustainability can, I believe, help internalize the effort and involve a workforce in unique and personal ways. One of the green claims Green Geeks makes is a rotation of employees bringing in home-cooked meals to share with their colleagues for lunch and dinner, reducing packaging and plastic waste typically associated with fast food. It’s a bit difficult to measure and verify the exact level of resource conservation this idea has (and, of course, some people might not want to cook, or cook well), but it can help shape a corporate mindset and lead to a more efficient workplace.
GreenGeeks also is involved with the American Lung Association in their annual “Fight for Clean Air”
All in all, I think Green Geeks represents a good example of a green web hosting option. They have shown a commitment to offset their energy consumption (three times over) that is recognized by the EPA, they are active in their community, and they employ a company culture that encourages and facilitates efforts toward sustainability.
Visit GreenGeeks and learn more about these programs and the web hosting services on offer.